Project Better Brunswick East

Project Better Brunswick East is a 24-hour gym on Lygon Street, designed around a more welcoming and less intimidating approach to fitness. Members get round-the-clock access through the KISI app, entry to all Project Better locations and the option to use a body scanner. The gym is also dog-friendly and deliberately has no mirrors, which may suit people who prefer to focus on how they feel and move rather than on appearance.

The facilities include saunas and ice baths, with the website describing the Brunswick East space as warm, relaxed and community-minded. Member comments mention hardwood floors, natural light, plants and a backyard sauna and ice-bath area. Project Better positions fitness as broader than lifting a particular weight, aiming to create a space where people can feel safe, supported and more confident in their bodies. Dogs are part of the atmosphere too, with the gym presenting itself as a dog-friendly place to train.

There is support for members who want more structure or individual guidance. Personal trainers can be matched to a person’s needs and goals, and sessions can be booked as often or as rarely as required. The gym also offers nutrition consulting and programming. For new members, the site lists a starting package of three 30-minute personal-training sessions for $100. A one-day free trial is available by selecting a day and downloading the app.

Memberships are listed at $20 to $30 per week, depending on the payment schedule, with no lock-in contracts and no joining or cancellation fees. Project Better also accepts Fitness Passport. The people behind the business include Jess, a health and fitness coach with almost 20 years’ industry experience, and Yago, whose approach combines sports-science knowledge with a caring and personable coaching style. With its relaxed setting, practical support and inclusive outlook, the Brunswick East gym is suited to people training independently as well as those looking for coaching, recovery facilities or a more community-focused place to exercise.