Sebby's Scrolls

Sebby’s Scrolls is a St Kilda, Melbourne bakery centred on its signature cinnamon scrolls, with a menu that also includes savoury options, coffee and cold drinks. The Classic Cinnamon is the original-style choice, while the Vegan Cinnamon is marked vegan, dairy-free, nut-free and soy-free on the menu. For something savoury, there are Cheese & Vegemite and Margherita Pizza scrolls. Mini Cinnamon Scrolls are available on weekends, including a six-pack option, and the menu also lists a rotating flavour of the month.

The offering is designed around takeaway, with scrolls and coffee served through a dedicated window. That makes Sebby’s a practical stop for a solo coffee and sweet treat, a weekend pick-up, or a box to share with friends and family. Alongside All Press Espresso coffee, the drinks menu includes iced drinks, hot chocolate, spiced chai, T2 tea, Capi water, Capi sodas and cold-pressed juices. Alternative milks and selected syrups are available for an additional charge, according to the menu.

The business began during Melbourne’s 2020–21 lockdowns, when Sebastian started baking cinnamon scrolls at home as a personal project. He and his wife, Annabelle, had been cheffing together since 2017, and worked together to turn the scroll idea into a business as interest grew among friends, family and neighbours. Their first wholesale plan placed the scrolls in more than 50 cafes in the first year, with a further waitlist of venues.

The couple later shifted their focus from wholesale to serving customers directly, developing a takeaway window from their commercial kitchen operation in Caulfield South. The business says its team has since grown to more than 20 people and produces thousands of scrolls per week, per store. Its stated aim is to make products that bring people joy while creating a warm, welcoming space—an approach that suits the straightforward pleasure of dropping by for a fresh scroll and drink.