The Cupcake Queens

The Cupcake Queens is a St Kilda-based bakery and Melbourne delivery service specialising in cupcakes, cakes and other celebration treats. The business has been operating since 2010 and describes itself as a family-owned operation that has grown from a small start-up into a network of eight Melbourne locations, including stores across the CBD, Werribee and Chadstone. Its range is built around occasions, with options for birthdays, children’s parties, weddings, baby showers, corporate gifting and seasonal events.

There is plenty of choice beyond a standard cupcake. The online range includes regular and mini cupcakes, deluxe cupcakes, vintage cakes, doll cakes, giant cupcakes and smash cakes, along with macarons, cookies and cake pops. Customers can also build their own box by choosing the box size and selecting preferred flavours. The bakery lists vegan-friendly and gluten-friendly options, edible images, accessories, corporate logo cupcakes, slab cakes and custom cookies and cakes, making it suitable for orders that need a particular theme or a more personalised finish.

For people who prefer to collect or visit in person, the site says the business has stores around Melbourne and offers free in-store pick-up. It also presents the locations as places where customers can sit down and relax with a coffee and a cupcake, giving the brand a small café element alongside its bakery and delivery operation. The website states that products are baked fresh each day by its team, while deliveries are hand-delivered seven days a week. Selected items can be ordered by 5pm for next-day delivery, and the service also promotes same-day and express options, subject to the relevant delivery information.

The Cupcake Queens suits anyone organising a sweet addition to an occasion, from a solo treat or coffee stop to a box for a family gathering, office birthday or children’s party. Its mix-and-match boxes are useful when a group has different preferences, while custom and branded products are aimed at weddings, businesses and larger celebrations. Customers can order online, schedule an order ahead, add a personalised gift note or use click and collect. Based on the supplied Google listing, the St Kilda venue holds a 4.7 rating from 62 reviews.